As a world-leading technology business, BT needed a brand identity that was able to support their future ambitions and help shake off perceptions of an old style utility. “Red&White worked tirelessly across our entire organisation, guiding us and challenging us, to create a strong and consistent brand that will work brilliantly for everything we do.”. Working with the in-house digital team at BT, we created a new brand portal, Brand Central. A new, iconic logo was created to be confidently used in any context – it’s simplicity is its ultimate flexibility. The revised architecture echoes the ambitions of the organisation, creating a single BT brand master brand with clearly defined sub-brands and clear principles for naming both products and businesses within the group. All structured data from the file and property namespaces is available under the. From Wikimedia Commons, the free media repository, Red and white logos with transparent background, Seal of Anne Arundel County, Maryland.png, Bundesministerium für Arbeit, Soziales und Konsumentenschutz logo small.svg, Centre Dramatique National de Normandie.jpg, Confederation of Canadian Unions logo.jpg, Coronel Vivida Esporte Clube de Coronel VividaPR large.png, Emblema del Partido Socialista Argentino.svg, Epcot Food and Wine Festival Logo - Red.svg, Escuela Internacional de Protocolo logo.jpg, Former logo of Gdańsk Medical University at information board.jpg, Houben-Elektro-Akustik, HEA - Firmenlogo 1.jpg, Houben-Elektro-Akustik, HEA - Firmenlogo 2.jpg, IClassical Foundation-logo-transparent.png, Ini adalah logo resmi Institut Ilmu Kesehatan.jpg, Jovem Pan FM Araraquara logo 2018 new.png, Jovem Pan FM Belo Horizonte logo 2018 new.png, Jovem Pan News Campinas logo 2018 new.png, Jovem Pan News Fortaleza logo 2018 new.png, KULTURKAUFHAUS MUELHEIM Kulturprojekt Logo Klaus Wiesel.png, https://commons.wikimedia.org/w/index.php?title=Category:Red_and_white_logos&oldid=188854543, Creative Commons Attribution-ShareAlike License. “Red&White worked tirelessly across our entire organisation, guiding us and challenging us, to create a strong and consistent brand that will work brilliantly for everything we do.” Richard Lloyd — Director Brand Identity & Design BT Group Plc Red & White Corporation is a chain of independently owned and operated food stores operating in the United States. Some independent grocery stores within … Designed to be used in harmony across each and every part of BT’s business, these visual elements help transform a disparate, fragmented brand identity into a single, clear, recognisable and timeless brand. The navigation is simple and understandable: no jargon, no waffle just a clearly laid out set of design principles. Media in category "Red and white logos" The following 200 files are in this category, out of 470 total. Operating across a huge range of fields; from sports broadcasting to connecting global businesses; leading the way in cyber security innovation to creating products and services for homes and businesses; building and managing the UK’s digital network and now also the UK’s largest mobile network operator, their previous brand identity had become chaotic, complicated and disparate. Colour palette, typography, illustration and photography are created to reflect the organisation’s values: Personal, Simple, and Brilliant. Files are available under licenses specified on their description page. This page was last edited on 27 February 2016, at 06:28. The entire site is educational not instructional, using short videos to introduce and explain the new brand identity.
Over a three year period, we worked closely with BT to develop a simplified solution that allowed the brand to evolve with the business, making sure the identity remains consistent and instantly recognisable as the organisation grows. As part of a shift in the business that aimed to bring a simplified and more personal approach to both the consumer and wholesale experience, we created a confident, clear and simple brand identity with the flexibility to work for all parts of the business both now and in the future. (previous page) () This category has the following 13 subcategories, out of 13 total.
One BT. In collaboration with BT creative, the BT Sport on air identity was also given an overhaul, bringing the overarching brand identity principles to life in a sports context through commissioned photography celebrating the fans point of view, and further refined typography, created by BT Creative and renowned type design studio Dalton Maag. The following 200 files are in this category, out of 472 total.