Free newsletter However, a stevia industry source said the wording of the complaint was very misleading. Having this judgement in mind, steviol glycosides do naturally occur in the traditional food “stevia leaves”, which is why it could be marketed as such (10). Humans absorb steviol via the hepatic portal system, transform it to steviol glucuronide in the liver, and excrete that in the urine.
8 Judgement M 4 K 03.4528 from the Bavarian administrative court Munich (2004).
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The quality (7) of the final product is clearly defined.
The guidelines of current Good Manufacturing Practices (GMPs) have to be applied. R&D, Anderson argues that Jamba Juice’s ‘all-natural’ smoothie kits deceive consumers because they contain “unnaturally processed, synthetic and/or non-natural ingredients ” including ascorbic acid, citric acid, xanthan gum… and steviol glycosides. The result is a white natural substance which contains at least 95 % steviol glycoside and is 200 to 300 times sweeter than table sugar.
", Speaking at the Nutracon conference last week, he added: “One of the biggest threats to the dietary supplements industry right now is the growing threat of civil litigation.
", Attorney: The growing threat of civil litigation.
International Stevia Council Global Office.
Related tags: Steviol glycosides are approved as a new sweetener under European law and can be used in multiple food and beverage categories. Plaintiff Writing in the blog of the Washington Legal Foundation last month, director of outreach Stephen Richer said the FDA should take action to address this issue, adding: “Legislatures, or regulatory bodies acting as an agents of the legislature, are far better suited to define politicized, complex terms like ‘natural’ than are judges and juries through class action litigation.”. However, steviol glycosides are clearly a part of the stevia plant. We don't use hexane or hydrochloric acid, for example. 1 The European Stevia Association: www.eustas.org. Stevia extracts are removed from the leaves of the stevia plant by traditional water/alcohol extraction methods which do not alter the composition of the plant’s sweet compounds. Anderson argues that Jamba Juice’s ‘all-natural’ smoothie kits deceive consumers because they contain “unnaturally processed, synthetic and/or non-natural ingredients” including ascorbic acid, citric acid, xanthan gum… and steviol glycosides. vOut = vOut.toLowerCase(); These specifications clearly outline the process and which food grade alcohols have been included in safety evaluations and are accepted for use in the extraction of steviol glycosides.
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These statements are incorrect and therefore misleading consumers.
3 http://www.vz-bawue.de/gericht-untersagt-stevia-werbung. var reg = new RegExp('\\W+', "g");
The steviol glycosides have no energy value. He added: "Because the FDA has declined to formalize a definition of natural, plaintiffs' lawyers have seized upon the opportunity to file lawsuits over the use of 'all natural', knowing that the ultimate decision of whether a product is truly natural or not is one that will often have to be decided by a judge or jury., "That usually means a long, drawn out case that forces many defendants to settle the case or risk huge legal fees, so the lack of a formal definition of natural is a great situation for plaintiffs' lawyers. Stevia extracts are exactly the same compound outside the leaf as they are found in the leaf. 2 The International Stevia Council: http://www.internationalsteviacouncil.org/. dataLayerNews.related_tags = sanitize_gpt_value2("Plaintiff");
Founded in 1990, Jamba Juice Company is a leading food and beverage retailer with more than 760 stores selling smoothies, juices, yogurt and other products.
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